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SPECTACULAR NATURE: CORPORATE CULTURE AND THE SEA WORLD By Susan G. Davis *NEW* - Picture 1 of 1

Spectacular Nature : Corporate Culture and the Sea World Experience by Susan G. Davis (1997, Trade Paperback)

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SPECTACULAR NATURE: CORPORATE CULTURE AND THE SEA WORLD EXPERIENCE By Susan G. Davis **BRAND NEW**.

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This is the story of Sea World, a theme park where the wonders of nature are performed, marketed, and sold. With its trademark star, Shamu the killer whale--as well as performing dolphins, pettable sting rays, and reproductions of pristine natural worlds--the park represents a careful coordination of shows, dioramas, rides, and concessions built around the theme of ocean life. Susan Davis analyzes the Sea World experience and the forces that produce it: the theme park industry; Southern California tourism; the privatization of urban space; and the increasing integration of advertising, entertainment, and education. The result is an engaging exploration of the role played by images of nature and animals in contemporary commercial culture, and a precise account of how Sea World and its parent corporation, Anheuser-Busch, succeed. Davis argues that Sea World builds its vision of nature around customers' worries and concerns about the environment, family relations, and education. While Davis shows the many ways that Sea World monitors its audience and manipulates animals and landscapes to manufacture pleasure, she also explains the contradictions facing the enterprise in its campaign for a positive public identity. Shifting popular attitudes, animal rights activists, and environmental laws all pose practical and public relations challenges to the theme park. Davis confronts the park's vast operations with impressive insight and originality, revealing Sea World as both an industrial product and a phenomenon typical of contemporary American culture. Spectacular Nature opens an intriguing field of inquiry: the role of commercial entertainment in shaping public understandings of the environment and environmental problems.

Product Identifiers

Publisher
University of California Press
ISBN-10
0520209818
ISBN-13
9780520209817
eBay Product ID (ePID)
323667

Product Key Features

Author
Susan G. Davis
Publication Name
Spectacular Nature : Corporate Culture and the Sea World Experience
Format
Trade Paperback
Language
English
Publication Year
1997
Type
Textbook
Number of Pages
336 Pages

Dimensions

Item Length
9in
Item Height
1in
Item Width
6in
Item Weight
16 Oz

Additional Product Features

Lc Classification Number
Gv1853.C22s434 1997
Table of Content
List of Illustrations Acknowledgments Introduction ONE Another World: Theme Parks and Nature TWO The Park and the City THREE Producing the Sea World Experience: Landscape and Labor FOUR Enlightenment Lite: The Theme Park Classroom FIVE RiJutine Surprises: Producing Entertainment SIX Dreaming of Whales: The Shamu Show Conclusion Notes Index
Copyright Date
1998
Topic
Organizational Behavior, Sociology / General, Popular Culture, Special Interest / Amusement & Theme Parks
Lccn
96-044902
Dewey Decimal
790/.06/8/09794985
Intended Audience
Scholarly & Professional
Dewey Edition
21
Illustrated
Yes
Genre
Travel, Business & Economics, Social Science

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Picture 1 of 1

Spectacular Nature : Corporate Culture and the Sea World Experience by Susan G. Davis (1997, Trade Paperback)

About this product

Product Information

Product Identifiers

Product Key Features

Dimensions

Additional Product Features

All listings for this product

item 1 Spectacular Nature: Corporate Culture and the Sea World Experience by Davis, Sus

item 2 Spectacular Nature: Corporate Culture and the Sea World Experience

item 3 Spectacular Nature: Corporate Culture and the Sea World Experience Davis, Susan

item 4 Spectacular Nature : Corporate Culture and the Sea World Experien

item 5 Spectacular Nature: Corporate Culture and the Sea World Experience by Davis

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