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Internet Business Models : Text and Cases by Thomas R. Eisenmann (2001, Hardcover)

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INTERNET BUSINESS MODELS: TEXT AND CASES WITH TELEDESIC CASE CD-ROM By Thomas R. Eisenmann, Thomas Eisenmann - Hardcover **Mint Condition**.

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Product Information

Analyzes the business models of Internet companies. This book examines 8 Internet business models: access providers, portals, content providers, retailers, brokers, market makers, networked utility providers, and application service providers. It describes the value proposition offered by companies and the factors that drive their revenues.

Product Identifiers

Publisher
McGraw-Hill Higher Education
ISBN-10
0072508345
ISBN-13
9780072508345
eBay Product ID (ePID)
2006707

Product Key Features

Author
Thomas R. Eisenmann
Publication Name
Internet Business Models : Text and Cases
Format
Hardcover
Language
English
Publication Year
2001
Type
Textbook
Number of Pages
650 Pages

Dimensions

Item Length
11in
Item Height
1.2in
Item Width
8.5in
Item Weight
51.5 Oz

Additional Product Features

Table of Content
INTERNET ACCESS PROVIDERS1. Tele-Communications, Inc.: Accelerating Digital Deployment (Thomas Eisenmann)2.Geocast Network Systems, Inc. (Thomas Eisenmann, Christina Darwall, Elizabeth Kind)3. Teledesic (Thomas Eisenmann, Daniel Green, Doug Rogers) [CD ROM bound into volume]ONLINE PORTALS4. Yahoo!: Business on Internet Time (Jan Rivkin, Jay Girotto)5. StarMedia: Launching a Latin American Revolution (Thomas Eisenmann, Jon Rust)6. Tellme Networks, Inc. (Thomas Eisenmann, Nicole Tempest)ONLINE CONTENT PROVIDERS7. Boston.com (Thomas Eisenmann, Jon Rust)8. CNET 2000 (Thomas Eisenmann, Pauline Fischer)9. BET.com (Thomas Eisenmann, Pauline Fischer)10. BMG Entertainment (Jan Rivkin, Gerrit Meier)ONLINE RETAILERS11. Staples.com (Joanna Jacobson, Thomas Eisenmann, Gillian Morris)12. Petstore.com (Thomas Eisenmann)13. Sendwine.com (Thomas Eisenmann, Charmaine Ess, Ann O'Hara)ONLINE BROKERS14. DLJdirect: "Putting Our Reputation Online" (Thomas Eisenmann, Gillian Morris)15. Carpoint in 1999 (Thomas Eisenmann, Gillian Morris)16. Rosenbluth International and Biztravel.com (Roger Hallowell)17. Wit Capital: Evolution of the Online Investment Bank (A) and (B) (Roger Hallowell,Tonicia Hampton)ONLINE MARKET MAKERS18. Priceline Webhouse Club (Thomas Eisenmann, Jon Rust)19. eBricks.com (Thomas Eisenmann)20. Sothebys.com (Roger Hallowell, Abby Hansen)NETWORKED UTILITY PROVIDERS21. Adobe Systems Incorporated (Mary Tripsas)APPLICATION SERVICE PROVIDERS22. Everdream (Roger Hallowell, Christina Darwall)23. DoubleTwist, Inc. (Joseph Bower, Christina Darwall)
Copyright Date
2002
Target Audience
College Audience
Topic
Internet / General, E-Commerce / Internet Marketing, E-Commerce / General (See Also Computers / Electronic Commerce), Management
Illustrated
Yes
Genre
Computers, Business & Economics

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Internet Business Models : Text and Cases by Thomas R. Eisenmann (2001, Hardcover)

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item 1 Internet Business Models: Text and Cases with Teledesic Case CD-ROM

item 2 Internet Business Models: Text and Cases with Teledesic Case CD-ROM

item 3 INTERNET BUSINESS MODELS: TEXT AND CASES WITH TELEDESIC By Thomas R. Eisenmann

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