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Great resource for small business owners. I found this book easy to read using simple language and straight forward approaches to make the information stick. One of my favorite business/marketing books.
Verified purchase: Yes | Condition: Pre-owned
Clean the book next time
Verified purchase: Yes | Condition: Pre-owned
If someone is looking for a great source to get started on the path of understanding small business ownership, The E-Myth is an anazing read to comprehension of what it takes to own a small business. I would suggest reading this before starting your business or those who have a business which needs drastic changes to make it better and to grow.
Verified purchase: Yes | Condition: Pre-owned
This is a great book, it explained why my business failed, I realized that I had a job on my own, but wasnt running a business. Technician, manager and entrepreneur... you really need to read what they are and where you are.
Verified purchase: Yes | Condition: Pre-owned
Whether you are a phone installer or an interconnect as we are called, currently have a business or thinking about starting one, this book I am reading will really hit home. You will look at your business through a different set of eyes. This one paragraph really hit home..."It is the work you're not doing, the strategic work, the entrepreneuial work, that will lead your business forward, that will give the life you've not yet known." Being consumed by the tactical work of the business leads to only one thing: a complicated, frustrating, and eventually, demeaning job!" Also, he points a bigger picture. " The purpose of going into business is to get free of a job so you can create jobs for other people." "The purpose of going into business is to expand beyond your exisiting horizons. So you can invent something that satisfies a need in the marketplace that has never been satisfied before. So you can live an expanded, stimulating new life." The book is an easy entertaining read, with Gerber's story telling ability you can breeze through it. Mark simplyusedphonesRead full review
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